Privacy Policy

last update: 21/11/2023

Introduction

This website, referred to as “the Website,” is owned and operated by ELITIQ, a company duly incorporated under the laws of the United Arab Emirates with registration number 1109691, having its registered address at The Binary By Omniyat, Dubai, United Arab Emirates, hereinafter referred to as “Company” and/or “We”.

By utilizing the services provided on the Website, you (hereinafter referred to also as “User”) acknowledge and agree to abide by this Privacy Policy. Your agreement extends to the collection, use, and disclosure of your personal information as outlined below.

The Company is dedicated to ensuring the utmost protection of your personal information. The manner in which you interact with our Website and services may involve the processing and storage of information you provide, and we strive to handle this information responsibly.

Definitions

• Personal Data: Any information pertaining to an identified or identifiable natural person.
• Processing: Operations performed on personal data, whether automated or not.
• Controller: Entity determining the purposes and means of processing personal data.
• Processor: Entity processing personal data on behalf of the controller.
• Recipient: Entity receiving disclosed personal data, whether a third party or not.
• Third Party: Entity other than the data subject, controller, processor, or authorized personnel.
• Consent: Freely given, specific, informed, and unambiguous indication of the data subject’s wishes.

Principles

As a data processor, the Company adheres to core principles of personal data processing, including lawfulness, fairness, transparency, purpose limitation, data minimization, accuracy, storage limitation, integrity, confidentiality, and accountability.

Collection of Personal Data

The Company collects various information based on your interactions with the Website, including but not limited to identity information, contact data, proof of identity/address, technical data, usage data, marketing and communications data, and financial data. Accuracy and timeliness of provided information are crucial for uninterrupted use of the Company`s services.

Use of Personal Data

Personal information is used to activate your account, provide services, conduct identity checks, and for administration, marketing, and customer services. The Company processes financial data through secure methods to identify and verify customers and reduce fraud and operational risks.

Legal Basis

Consent – we will only use your personal data for advertising and marketing, personalization of content and services, analytical purposes and to track purchases if we have your specific consent to do so. This includes the use of data provided by you and our partners with the ultimate purpose of improving our products and services.

Legitimate interests – the legitimate interests pursued by us are to duly process, deliver and collect the payment for your order, keep relevant records on our relations with customers, analyze Website traffic and products/services in use, further develop them and grow our business, without prejudice to adequate preventive measures from fraud, hacks and any data breaches.

Performance of a contract – when you purchase a product or service from us, we will need to process your details in order to supply the item to you.

Legal and judicial obligations – we need to process your data to comply with legal obligations arisen for the Company in front of third parties and authorities in compliance with the Laws of the UAE.

Transfer of Personal Data

The Company may transfer and store information globally to provide services, subject to user consent, contractual obligations, legal requirements, and protection of public interest.

Retention of Personal Data

Your personal information is retained only as long as necessary and legally permitted to fulfill outlined purposes and comply with legal requirements.

Disclosure of Personal Data

We may provide personal information such as your name, address and country of residence to our suppliers in order to improve the payment process, reconcile business processes and combat fraud and money laundering.

We require all the recipients of your personal data to respect its security and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

We reserve the right to disclose your personal information to comply with applicable laws and government or regulatory bodies’ lawful requests for information. The information may also be released because of a legal requirement on us or pursuant to a court order.

Your Rights

You have the right to request a copy of the data that we hold about you;

You have a right to correct data that we hold about you that is inaccurate or incomplete;

You can ask for the data we hold about you to be corrected or erased from our records. The right is restricted to circumstances, such as if:

1. The data is needed for public health reasons; 2. The data is needed for legal or investigatory procedures or if the deletion would contravene other Laws;

You can ask us to restrict how we process your data;

You have the right to have the data we hold about you transferred to another organization;

You have the right to object to our processing of your data where we rely on a legitimate interest to process it;

You have the right to withdraw your consent at any time;

Please note that these rights are not absolute, and certain exemptions apply.

Our Website may contain links to and from third-party websites. Please be advised that we are not responsible for their privacy policies. We strongly recommend reading these privacy statements before you submit any personal data to these websites.

Control Over Personal Information

Users are responsible for updating personal information promptly. The Company is not liable for losses due to failure in data confidentiality. Account closure requires contacting customer service.

Cookies

Cookies and tracking technologies are used to enhance Website functionality. Users can manage cookie preferences, but certain services may be affected.

Notification of Changes

Changes to this Privacy Policy may occur, with updates highlighted at the top, reflecting legal, best practice, or service-related adjustments.

Contact Information

You may contact us through one of the following channels:
– via e-mail: [email protected]

ELITIQ, a company duly incorporated under the laws of the United Arab Emirates with registration number 1109691, having its registered address at The Binary By Omniyat, Dubai, United Arab Emirates